I love reminding my students that is it called FACEbook and SOCIAL media. In order to get more Facebook followers organically, you need to be social on social media. This article will cover how to connect with like-minded business owners and people in order to gain quality followers who are, more likely to convert into potential clients.
In this article, I will show you how to use the new Facebook Newsfeed (revamped under a new look in 2021 in Canada) and two hacks to get more followers. Apply this method diligently for ten minutes a day, check your analytics a month from, and let me know if you saw an increase in your organic reach and engagement.
Your amount of quality followers will also increase over time. Keep in mind that the average organic growth on Facebook is about 2% a month. I know right? Not much. Facebook favors the posts from friends and family members to show in your newsfeed before businesses. I recommend you focus more on posting consistent quality content and looking at reach and engagement as key indicators. I have a wicked online course just on that! Lucky you 🙂
Invite people who have liked your content to like/follow your Facebook business page. Click on the “likes” icon below your post and the name of the people who liked it will appear with a button to invite them if they are not already following you. This is great if your post is boosted or promotes because it will more likely feature engagement from people you have targetted in your ad but are not existing followers.
Invite friends to like and follow your page. To do so, you can invite them directly from your business page (see video below) and do a post (ideally a video) to promote your page on your Facebook personal profile and other social media accounts.
As a business owner and marketer, the new newsfeed options are amazing because when you comment (a thoughtful comment) on another business post, people visiting that page not only see your comment (keeping you top of mind), but see your full business description, logo and a link to YOUR business page if they put their cursor close to it. HELLO subliminal permission-based marketing!
Anyone visiting that page sees your comment on the post, with the name of your business. If that post gets advertised, your little comment will go along with it. All the pages that you follow / like are saved in a business-only newsfeed allowing you to see content from like-minded businesses easily and do this exercise (being social on social media 10 minutes a day) efficiently.
Try these 3 tips and let me know what you think! If you want to take your social media to the next level, make sure to sign up for our new course, the Social Media Marketing Essentials. A proven system to efficiently market your products and services on Facebook and Instagram.
🔰 Need help with social media? Reach out! ✨www.catherineaird.ca